ACTING TOGETHER
Going on air in 1995 Germany's first shopping channel, entered new terrain in the German-language media scene. The company in the meantime can look back on remarkable business development and is well equipped for the multimedia future of shopping with its three TV channels, online shop and mobile shopping app. Teleshopping as the core of transaction-funded TV channels has established itself as the third pillar within the television sector alongside fee-funded public TV channels and advertising-funded private TV channels.
Highly Attractive to Partners
HSE24 is driving this extraordinary growth. Together with its sole partner AXA Private Equity, small- and medium-sized suppliers, as well as major branded product companies, more than 2,810 employees at various locations in Germany, Austria and Switzerland, decision-makers in the media world, as well as operators of cable networks and satellites - HSE24 offers an entertaining, service-oriented programme for viewers beyond the classic advertising target group from 14 - 49 years of age. A programme appealing to an increasing number of customers through detailed advice and consumer-oriented services, a programme now firmly established within the German television scene.